Andrea Koslow
VP, Global Brand Strategy
United Way Worldwide
Andrea Koslow is the Vice President of Global Brand Strategy at United Way Worldwide. Her award-winning marketing and communications strategy and creative portfolio encompasses broadcast video and audio, print, and digital. Notable previous roles include Senior Director of National Brand Strategy & Marketing Production at PBS National and Executive Director of National Brand and Creative Marketing for the American Red Cross. As CEO and Founder of Brandcraft, a marketing and communications strategy firm, she successfully led regional, national and global engagements for corporate, academic, and purpose-based clients including W Hotels, Meals on Wheels America, Washington Media Scholars Foundation, ACT for Alexandria and many others.

She holds a Bachelor’s degree from Furman University, and a Master’s in Film and Video Production from American University. She teaches graduate-level Integrated Marketing & Communications at both American and Georgetown universities. With her husband, Chef Barry Koslow, and their daughter, Josephine, she lives in Alexandria, Virginia.
Andrea Koslow